Times Square Everest Digital Billboard
New York, United States
The Times Square Everest Digital Billboard is a huge high‑impact LED screen at 1551 Broadway and West 46th Street in the heart of Times Square, New York City, showing vibrant, full‑motion digital content to the tens of millions of people who pass through the area every year. It spans roughly 6,200 square feet of bright, high‑resolution display space and sits directly across from Broadway Plaza, making it impossible to miss for pedestrians, commuters, and tourists alike. Its scale, central Times Square location, and dynamic motion graphics make it a prime DOOH spot for brands seeking maximum visibility and engagement in one of the world’s most photographed urban centers.
Specifications
Location
Key Features
•Best selling point: Located in the center of Times Square, this massive 3D billboard delivers unmatched visibility to one of the busiest pedestrian zones in the world. •Features a stunning 3D-capable digital display that brings ads to life with eye-catching, high-definition visuals. •Positioned directly across from Broadway Plaza, capturing nonstop foot traffic and media attention day and night. •Ideal for global brands seeking maximum exposure and viral social media reach. •Surrounded by theaters, restaurants, and entertainment venues that keep the area active around the clock. •Managed by a leading outdoor media company ensuring high-quality operations and campaign support.
Demographics
Millennials (25-40) 35% with $1,247 avg spending; Gen Z (18-24) 22% with $847 avg spending; Gen X (41-56) 28% with $1,654 avg spending; Baby Boomers (57+) 19% with $1,892 avg spending; 67% visitors have income > $75,000; 52% have income > $100,000; 38% international visitors generating 61% economic impact; 89% Millennials post social media content within 2 hours; Visitor types include tourists, commuters, urban professionals, shoppers, and entertainment seekers.
Technical Specs
1710px H x 5086px W
DOOH Campaigns on this Screen
Netflix
American Eagle