The Icon @ NK Ocean Outdoor 3D Billboard
Flat

The Icon @ NK Ocean Outdoor 3D Billboard

Stockholm, Sweden

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The Icon @ NK Ocean Outdoor 3D Billboard is a high‑resolution LED screen mounted above a trendy bakery on Regeringsgatan in central Stockholm, right next to the classic NK department store and close to other major shopping destinations like Gallerian and MOOD Stockholm. It sits in one of the city’s busiest pedestrian and shopping streets and can be used with anamorphic DeepScreen technology that plays with depth and perspective so motion content feels more immersive and eye‑catching than a typical flat display. Its location in the heart of Stockholm’s shopping district, combined with its dynamic visuals and strong footfall from locals and visitors, makes it a standout DOOH screen where brands can run bold campaigns that really stand out in urban traffic and capture attention from a wide audience.

Specifications

Dimensions
37m²
Screen Type
Flat
Foot Traffic
~12,000,000/year
Surrounding
NK Building facing Regeringsgatan Street

Location

Key Features

•Best selling point: Premium city center placement beside the iconic NK Department Store, giving brands strong visibility in one of Stockholm’s busiest retail corridors •Supports Ocean Outdoor’s DeepScreen 3D format for forced perspective creative •Visible to steady pedestrian flow, shoppers, office workers and tourists in the CBD •Positioned along Regeringsgatan with clear views from multiple angles •Great for brands aiming for high impact presence in an upscale retail environment

Demographics

Stockholm urban population; diverse age groups; consumers with interest in fashion, lifestyle, tech-savvy; mix of locals and international tourists

Technical Specs

720x1152 px