Bertelsmann NYC 3D Billboard
New York, United States
The Bertelsmann NYC 3D Billboard sits on the side of the 1540 Broadway building in the heart of Times Square, New York City. This large LED display uses high‑resolution visuals and clever animation to give brands the illusion of depth and motion, helping ads pop and grab the attention of the huge crowds that walk through the square every day. Positioned among some of the most watched screens in the world, its bright, dynamic content makes it a powerful spot for eye‑catching DOOH campaigns that stand out in one of the busiest advertising hubs on the planet.
Specifications
Location
Key Features
•Best selling point: Situated in the heart of Times Square, this 3D billboard offers unbeatable exposure to one of the world’s highest-traffic locations, making it ideal for major brand campaigns. •Features cutting-edge 3D display technology that turns any creative into a lifelike, attention-grabbing visual experience. •Surrounded by theaters, restaurants, and entertainment venues that attract millions of visitors every week. •Perfect for brands seeking strong visibility, cultural relevance, and viral social media reach. •Strategically placed for maximum viewing angles from Broadway and Seventh Avenue. •Known for hosting high-profile campaigns that blend innovation, storytelling, and global impact.
Demographics
Millennials (25-40) 35% with $1,247 avg spending; Gen Z (18-24) 22% with $847 avg spending; Gen X (41-56) 28% with $1,654 avg spending; Baby Boomers (57+) 19% with $1,892 avg spending; 67% visitors have income > $75,000; 52% have income > $100,000; 38% international visitors generating 61% economic impact; 89% Millennials post social media content within 2 hours; Visitor types include tourists, commuters, urban professionals, shoppers, and entertainment seekers.
DOOH Campaigns on this Screen
